June 5, 2015
Architecture Visual arts

São Paulo, known by Brazilians as “the concrete jungle”, is a vast gray landscape with skyscrapers, diversity in culture, leisure and ethnicities. This city branding proposal try to represent its multiracial lines, mixing the modern with the classic and connects today with the future. It uses the current slogan of the city in its current branding. Emphasis on several areas of leisure and buildings known and seen day by day in São Paulo with an artistic and functional air.

About the author:
Haran Amorim, 22, Graphic Designer.
Wide experience in the creation and development of graphic designs, has worked as Art Director and Senior Designer.
Highlights in Branding, illustration and Handwritten works.
Source: Behance